Profound sells enterprise software for AI search, with an AI marketer and agents your team runs on credits. ThirdTurn is a managed service: our team does the work, measured on our own platform.
Facts about AirPulse taken from its own public pages on 19 October 2026.
Written first, and meant
Where Profound is the better buy.
You are a large brand with a team ready to run software and agents. Profound is built for that.
You want many engines and regions. Profound's Enterprise plan tracks up to nine answer engines.
You need SSO and SOC 2 today, or analytics on AI crawler traffic across your domains. Profound lists both.
Where we differ
Three things you can check.
1
We do the work
Profound gives your team the software and an AI marketer to run. We write the pages, fix the listings and draft the replies, and you approve.
2
The decision, not the prompt
We follow three questions in a row and show where you drop out, and the source that caused it.
3
Indian pricing on the page
Our Assessment and plan floors are published in rupees. Profound’s paid plan is custom.
Side by side
The details.
ThirdTurn
Profound
What you buy
A managed service on our own platform
Software, an AI marketer and agents your team operates
Price
Quoted in writing after a free snapshot. Billed quarterly, with the rest of the quarter refunded if you stop after month one
A free trial: 50 prompts daily for 7 days on ChatGPT, Gemini and Google AI Overviews. Enterprise custom
Follows the buyer past the first question
Yes. Three questions in a row, every conversation, to the decision
Not stated on their pricing page
Engines
Six on every plan, kept separate: ChatGPT, Gemini, Claude, Perplexity, Copilot and Google AI
Up to nine answer engines on Enterprise
Who does the work
Our team: pages, technical fixes, local profiles, reviews and the sources AI quotes
Your team, using their software and agents
Security
Approval on every change; no SOC 2 report yet
SSO and SOC 2 listed on Enterprise
Source: tryprofound.com/pricing, checked 19 October 2026.
The honest summary
Who should choose which.
Choose Profound if you are an enterprise team that wants to run AI search software and agents yourselves. Choose ThirdTurn if you want the work done for you and measured to the decision, at a price published in rupees.